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Interruption Marketing and Tyler Mall Kiosks

January 21st, 2011

Simon Mall Tyler TXAt the Tyler Texas Simon mall you have likely been asked if you wanted your hair straightened no matter whether you were a guy, a girl, your hair was already straight, and any number of other reasons.

This is interruption marketing at its best depending on the perspective. You may have been an old grandfather going to the GNC store to buy some prune juice pills but a nice young girl with a foreign accent got your attention and asked if you want your hair straightened or a finger nail manicure.

The grandfather may have just come off an assisted living bus that dropped off him and several other elderly people off and next to prune juice pills a manicure and conversation with a pretty talkative young girl sounds great!

So when walking through the mall in Tyler Texas and you get asked for a manicure even though you are a 34 – 84 year old guy think about the service to the elderly. You can see a positive in that these kiosk guys and girls provide a level of social interaction for neglected elderly that visit the local Tyler mall sometimes just to stretch their legs.